The clinic had minimal local search presence and low direct inquiry volume via GMB. The goal was to enhance patient acquisition by ranking for high-intent dermatology-related terms and increasing inbound call leads.
Updated clinic information, services, photos, and keyword-rich content.
Guided patients to leave feedback, improving social proof and visibility.
Monthly tracking of call volume and engagement to fine-tune strategy.
Targeted dermatology-related search queries within Miyapur and nearby regions.
ID | Month | Number of Calls |
---|---|---|
1 | November 2024 | 26 |
2 | December 2024 | 62 |
3 | January 2025 | 74 |
4 | February 2025 | 59 |
5 | March 2025 | 73 |
6 | April 2025 | 58 |
With targeted GMB management and continuous SEO updates, Dr. L. Divya Skin Clinic now receives consistent and qualified patient calls directly from local search. The strategy led to a 352-call boost in just 6 months, proving the effectiveness of location-specific digital marketing.